1)interactive advertisement互动广告
1.The interaction is a process of participation and experience,and the interactive advertisement is such a communication model,which makes the way people acquire information full of pleasant surprise,interest and feeling of freshness.互动是一个参与、体验的过程,互动广告就是这样的一种交流方式,它让人们接受信息的方式充满了惊喜、趣味、新鲜感。
英文短句/例句
1.Design and Implementation of Embedded Linux Based Interactive Advertising System;基于嵌入式Linux的互动广告系统的设计与实现
2.A Statistic Analysis of the Construction of Gender Identity in Interactive Advertisements对互动广告中的性别身份建构的统计分析
3.Study on the success strategy of IPTV advertisement:based on Samsung Electronics 'Another Family' interactive advertising campaign对IPTV广告成功战略的研究——以三星电子“又一家庭”互动广告活动事例为中心
4.Redio broadcasting and network;广播与网络互动——谈网络时代的广播广告
5.ON THE INTERACTING AND INTEGRATING OF TRADITIONAL CULTURE AND MODERN ADS试论传统文化与现代广告的互动融合
6.The Design and Application of Interactive Animation in the Network Advertised;网络广告中交互动画的设计应用研究
7.The Advertisement Agency--A Model of Mutual Benefit and Multi-win;广告代理——互惠、多赢的三角滚动模式
8.The Common Patterns of Interactive Design in Magazine Advertisements杂志广告中常见互动性设计样式刍议
9.A research on the interactive diadactics regarding theory and practice in advertising广告专业理论与实践互动教学法研究
10.Opening,Communication and Interaction--Interactive Integration of Modern Advertising and New Media开放·传播·互动——现代广告与网络媒体的交互融合
11.Advantage-interaction between Network Advertising with Network Media--The Developing Tendency of Chinese Network Advertising;网络广告与网络传媒的优势互动——试论中国网络广告的发展趋势
12.Abstract of Advertisement Sociology--Elaborating on the Relationship between the Advertisement and its Social Interaction;广告社会学论纲——关于广告与社会互动关系的阐释
13.Analysis of advertising and animation interactive relationship;相濡以沫,如鱼得水——浅析广告与动画的互动关系
14.Peddling with Grace: Studies on Music Videos as TV Commercials;优雅的叫卖:音乐录影带与电视广告的互动
15.The Research about the Relation between Interactive Communication of the Net Advertising and the Characteristics of the Accepters;网络广告互动传播与受众接受关系研究
16.Advertisements and Economy & Advertisements and Culture in America of 1920s;二十年代的美国广告与经济、文化的互动
17.Cultural Interaction and Consumer Psychology in Advertisement Translation;广告翻译的文化互动与消费者心理认同
18.Interaction Experience & BI Construction Communication of Network Advertisement;网络广告的互动体验与品牌形象塑造传播
相关短句/例句
interactive network advertisement互动性网络广告
1.With the increasing development of network technology,the interactive network advertisement,as a new form of transmission,is characterized by three changes compared to traditional ones: unitary to diversity,enforced to interactive,broadness to pertinency.随着网络技术的不断发展,互动性网络广告作为一种新的视觉传达的表现形式,相对于传统的视觉传达,体现着三个转变:一是单一化向多样化的转变;二是强迫型向互动型的转变;三是宽泛性向针对性的转变。
3)Advertising interactive communication广告互动传播
4)Interactive TV advertising互动电视广告
5)scene interactive advertisement情景互动式广告
6)interactive advertising交互广告
1.In the 21~(st) century, advertising media has shifted from the media of mass communication to digital interactive media, thus making advertising interactive, becoming digital interactive advertising.进入21世纪以来,广告媒体由传统的大众传媒转向了数字交互媒体,使广告具有了交互性,成为了数字交互广告;同时,先进的信息技术使营销关系发生了变化:一方面,消费者掌握了获取广告的主动权,他们不但成为广告的搜索者,也可以成为广告的创造者,另一方面,营销者同样可以采用先进的信息技术更多地了解消费者,向他们投放更具个性化的广告。
延伸阅读
地方性广告地方性广告local advertising 地方性广告(loeal advertising)以局部地区消费者为目标对象,传播有关产品或劳务信息的广告。这种广告的主要特征是信息来源不确定,广告主既可以是当地零售商,也可能是制造商或地方性服务组织等。其优势在于可以考虑到产品销售的地域性差异。 (张玉峰撰马谋趁审)