广告心理效果,advertising mental effectiveness英语短句,例句大全

广告心理效果,advertising mental effectiveness
1)advertising mental effectiveness广告心理效果
1.Does advertising really have effects? If this, what can it change? Measuring the advertising mental effectiveness is one of the most difficult issues faced by the advertisers and scholars.本文从广告影响消费者的过程出发，分析了消费者在接触广告后广告信息对于消费者心理效果的影响，这些影响主要体现在感知、回忆、提升经验和对于广告品牌态度的变化方面，它们之间又有相互的影响关系；初步构建了广告影响消费者的心理效果概念模型，该模型同时反映出了各结构变量之间的因果关系；然后，在概念模型的基础上尝试建立了测量广告心理效果的。

英文短句/例句

1.The Study of Measuring the Mental Result of Advertises Uses the Psychology Experiment Method;广告心理效果测评的心理学实验方法研究
2.The Evaluation of Advertising Mental Effects-A Construct Model in the Non-Durable Consumer Goods Category;广告心理效果测评—非耐用消费品广告测评模型的构建
3.Eye Movement of Advertising Psychological Effectiveness from Information Processing;信息加工视域下的广告心理效果眼动研究
4.A Research on the Gender Differences of the Psychological Effect of Different Type of Advertisements;不同类型广告心理效果的性别差异研究
5.Factors Analysis of Online Advertising Psychological Effect under Chinese Context;中国情景下网络广告心理效果的影响因素分析
6.Effectiveness of "Little Swan" washer TV commercial:an empirical study;广告心理效果评价实证研究——“小天鹅”洗衣机电视广告大学生受众心理分析
7.Projection Mechanism and Communication Effects of TV Advertisment;投射心理机制与电视广告的传播效果
8.Theories of Promoting the AD Effect Through Dealing with AD Information;以广告信息促成广告效果的理论研究
9.Research on Advertising Effectiveness Measurement Model with Psychology Process;基于心理过程的广告效果测评模型研究
10.On the Application of Vision Effect to the Advertising Psychology Teaching;广告心理学课程应用视觉效果教学思路探讨
11.A study of online advertising effect s appraisement from a customer s psychology perspective;基于消费者心理视角的网络广告效果评价研究
12.The Research of City Bus Body Advertising Visual Psychological Effects;城市公交车身广告视觉心理效应研究
13.Advertising Effect Produced under Cooperative Principle and Relevance Theory;合作原则和关联理论下广告效果的产生
14.Human-Computer Interaction in Network Advertisement Interface Evaluation--A Model of Relationship Between Network Advertisements' Interface and Their Effectiveness网络广告界面评价中的人机交互理论——网络广告交互界面与广告效果关系模型
15.On Social Contextual Factors of Psychological Effect on Commercial Advertisement;商业广告心理效应的社会情境因素分析
16.Psychological Effects and Influence on Advertisement Creation;论网络广告心理效应及其对创作的影响
17.A STUDY OF THE MECHANISM OF PSYCHOLOGICAL PROCESSING OF CELEBRITY ADVERTISEMENT SPOKESMEN OF DIFFERENT AGES;不同年龄广告名人效应的心理加工机制研究
18.The Mentality Basic of Advertising and the Parole Act for Advertising;广告诉求的心理基础与广告言语行为

相关短句/例句

effect of advertisements广告效果
1.The effect of advertisements may fall into four stages: communication, memory, attitude and action.广告效果分为“传播──记忆──态度──行动”四个阶段。
3)ad effect广告效果
1.To analyse the relation between ad quality and ad effect;浅析广告质量和广告效果的关系
2.The variation of consumer behavior is the standard of AD effect measurement.如何促成这一改变，更好的达成广告效果，成为广告理论研究中的一个重要问题。
4)advertising effect广告效果
1.Starting with the analysis on the effects of advertisement, this paper discusses the main problems that cause bad advertising effects in practice and puts forward some suggestions as to the improvement of advertising effects.从分析广告效果出发 ,探讨了在广告实践中造成广告效果欠佳的主要原因 ,并提出了增强广告效果的建议。
2.In fact,the limitation of mass communication exposed in practice restricts the advertising effect.事实上,随着实践的深入,大众传播日益暴露出的局限性在很大程度上制约着广告效果的发挥,而人际传播在广告传播中所起的作用日益明显。
3.It s also a beneficial attempt of dynamic language research to expound the relationship between presupposition and advertising effect through analyzing the features of advertising presupposition: mutual knowledge?implicitness and defeasibility.从社会语用学的角度,通过分析广告前提的特点:共知性、隐含性和可撤销性,阐明其与广告效果的关系,是对语言进行动态研究的有益尝试。
5)advertisement effect广告效果
1.To be a winner in the market,the producer has to be efficient in such promotion activities as naming of the product,relationships with the news media,advertisement effects and trademark use,etc.企业要在产品销售上战胜竞争对手,必须在产品名称、利用新闻媒介、广告效果、商标使用等方面实施有效的产品促销途径。
6)advertising effectiveness广告效果
1.Research on Influence Factors of Advertising Effectiveness from a Cognitive Science Perspective;认知视角的广告效果影响因素研究
2.This study compartmentalizes the advertising effectiveness into three types based on the stair-step model and defines the conception of the advertising affective effectiveness.根据阶梯步骤模型把广告效果划分为3类,提出了广告情感效果的概念并界定其范畴,验证了情感效果的两个心理步骤(喜欢与偏好)之间存在显著的因果关系。
3.Given the accelerating complexity of media and consumer environments, the unconscious processing of unattended ads now plays an increasingly important role in advertising effectiveness.对非注意广告的信息加工和广告效果的研究开始兴起。